Privacy Policy

Last updated: 21 October 2026

Bullet Rush ("the game") is a mobile arena shooter for Android, published by ManGoBaby ("we", "us"). This policy explains what information is collected when you play, who collects it, and the choices you have.

In short

• The game has no accounts, no sign-in and no chat. We never ask for your name, email, contacts, photos or location.
• Your progress and settings are saved on your phone. We have no servers of our own.
• The game shows ads through Google AdMob. Google collects some device information to show and measure those ads.
• The game sends anonymous gameplay statistics and error reports to GameAnalytics, so we can balance the game and fix bugs. You can switch this off in the game's settings.
• The game also uses Google Firebase (Analytics and Crashlytics) to count how the game is played, measure our ads for the game on Google Ads, and receive crash reports. The same setting switches it off.
• Purchases are handled entirely by Google Play. We never see your payment details.
• Reminders are optional notifications created on your phone. They send nothing anywhere.

Information saved on your device

The game saves your progress (coins, experience, unlocked items and weapons, cosmetics, daily rewards and missions, purchases) and your settings (sound, music, vibration, graphics quality, usage stats, reminders) in the app's private storage on your phone. This data stays on your device and is removed when you uninstall the game or clear its data.

Gameplay statistics and error reports (GameAnalytics)

The game uses the GameAnalytics SDK to send us statistics about how the game is played, and reports of errors in the game. GameAnalytics (GameAnalytics ApS, Denmark) processes this data for us. It receives:

• a random identifier created for this installation of the game (not your advertising ID, and not linked to your name or Google account);
• device and app information: device model and manufacturer, Android version, app version, language, connection type;
• your country, which GameAnalytics works out from your IP address;
• when you play: sessions and their length;
• what happens in the game: matches started, won and lost, levels reached, coins earned and spent, tutorial steps completed, ads watched, purchases made (the product and its price, never payment details), whether reminders were allowed or opened, and whether the review card was offered;
• error reports: the technical error message and where in the game's code it happened.

We use this only to understand how the game is played, balance it, and find and fix bugs. It is not used for advertising and is not sold. The data is sent encrypted and kept by GameAnalytics under its privacy notice.

You can turn this off at any time in the game: Settings > Usage stats. While it is off, nothing is sent to GameAnalytics (nor to Firebase, below). Where the law requires a legal basis (for example in the EU and UK), we rely on our legitimate interest in keeping the game working and fair; switching Usage stats off is how you object.

Statistics, ad measurement and crash reports (Google Firebase)

The game also uses two Google Firebase services, run by Google:

• Google Analytics for Firebase receives an app-instance identifier created by Firebase, your Android advertising ID (unless you have deleted or limited it in your phone's settings), device and app information (device model, Android version, language, app version), your approximate location as Google works it out from your IP address, when you play, and what happens in the game: matches started and finished (won or lost, and kills), coins earned and spent, and purchases (which Google Play reports to Firebase). We use this to understand how the game is played and to measure, through Google Ads, which of our ads for the game bring players who keep playing.
• Firebase Crashlytics receives crash reports: the technical details of the crash, the most recent errors in the game before it, the device model, Android version and app version, and an identifier for this installation.

Google processes this data under the Firebase privacy and security terms and Google's privacy policy. It is not sold.

Settings > Usage stats switches Firebase off as well: while it is off, the game stops Firebase Analytics and Crashlytics from collecting anything.

Crashes of the app itself may also be reported to us by Google Play through Android's own crash reporting, if you allowed your phone to share usage and diagnostics data with Google.

Advertising (Google AdMob)

The game uses Google AdMob (the Google Mobile Ads SDK) to show:

• rewarded ads, only when you choose to watch one (for example to triple a reward), and
• occasional full-screen ads between matches (none after you buy Remove ads).

To serve ads, measure them, limit how often you see them and prevent fraud, Google may collect and process the following from your device:

• device identifiers, such as the Android advertising ID;
• your IP address, and the approximate location that can be derived from it;
• device and app information (device model, Android version, language, app version);
• ad interactions (which ads were shown, taps, whether a rewarded ad was watched to the end);
• diagnostic data about the ads SDK (crashes and performance).

This information is collected directly by Google, not by us, and is encrypted in transit. Google uses it as described in:

• Google Privacy Policy
• How Google uses information from sites or apps that use its services

Whether the ads are personalised depends on your consent and on the law where you live (see below).

Purchases (Google Play)

The game offers an optional in-app purchase (Remove ads). Payment is handled entirely by Google Play under your Google account; we never receive your card or payment details. Google Play tells the game which products your account owns, so a purchase can be unlocked and restored after a reinstall. See the Google Privacy Policy.

Reminders (notifications)

If you allow notifications, the game schedules up to two reminders on your phone: one when your next daily reward is ready, and one if you haven't played for a few days. They are created and shown by your phone; no data is sent to us or anyone else to do this, and no push-notification service is used. On Android 13 and later the game asks your permission first. You can turn reminders off in the game (Settings > Reminders) or in your phone's notification settings.

Reviews

After you have played for a while, the game may show Google Play's own rating card. Any rating or review you leave goes to Google Play under your Google account; the game does not see it.

Your choices

• Usage stats: switch gameplay statistics and error reports off in Settings > Usage stats.
• Reminders: switch them off in Settings > Reminders, or in your phone's settings.
• Consent (European Economic Area, United Kingdom and Switzerland): when you first open the game, Google's consent form asks whether ads may use your data for personalisation. You can change or withdraw your choice at any time from Settings > Privacy options in the game (shown in the regions where consent is required).
• Advertising ID: you can reset or delete your advertising ID in your phone's settings (Settings > Privacy > Ads, or Settings > Google > Ads on some phones). Once it is deleted, apps cannot use it for personalised ads.
• Deleting your data: uninstalling the game, or Settings > Apps > Bullet Rush > Storage > Clear data, removes everything the game saved on your phone and starts a new random identifier for statistics. For the data Google holds, use My Ad Center and the controls in Google's Privacy Policy. To ask about statistics already sent to GameAnalytics, contact us (below).

Permissions

On Android 13 and later the game may ask for permission to show notifications, for reminders only; everything else works without it. Its package also declares internet and network-state access (for ads, statistics and purchases), the advertising-ID permission, Google Play billing, vibration (for the vibration setting) and starting at boot (so a scheduled reminder survives a restart). The Google ads SDK adds a few background permissions it needs to work (wake lock, foreground service, basic phone state). The game does not use your camera, microphone, contacts, files or precise location.

Children

The game is not directed at children under 13, and we do not knowingly collect personal information from children. If you believe a child has provided personal information through the game, contact us and we will help remove it.

Changes to this policy

If this policy changes, the new version will be posted on this page with a new date.

Contact

Questions about this policy or your data: thisisjohnnycrane@gmail.com